Happening to a near side-by-side with the Award’s Night is the SBR EXPO, a retailers event showcasing items all geared to the needs of a tri-athlete. New retailers will join in the event showing their wares that are health related in nature that both athletes and non-sport minded individuals may be interested in. This is an open to all event, regulars of the mall can also enjoy the items offered on those days.
The first of all the races will take place in April which is the AQUAMAN (Aquathlon), followed by the DUAMAN (Duathlon) in May and capping it all off with the TRIMAN (Triathlon) in June; registration for all SBR events is now open to all interested individual and enjoy an early bird discount.
Part of SBR’s plan for this year is to launch a race event for kids and PWD’s – a group that shows promise in terms of growth, recognition and possible fair market locally and abroad. Mr. De Guzman believes that the sport should be made open to all ages, sex and physical condition and still maintains the element of simple enjoyment without the normal pressure of a very dynamic and demanding sport. He aims to bring the sport nationwide and have it set on the natural terrain of the province that he goes to.
WHO IS SBR.PH?
What started as a simply desire by a tri-athlete is now a growing e-commerce and triathlon event group serving the growing local fans and enthusiasts of the sports, thus SWIMBIKERUN.ph is born in 2011.
SWIMBIKERUN.ph (SBR.ph) is the brainchild of a Carlos de Guzman, a tri-athlete with a passion for the sports. With the fire burning strong, a community is now formed that is continuously growing and inspiring lives. SBR.ph is an online store that caters to the gear needs of tri-athletes and/or those that are simply into running, swimming and cycling. He has shirts, socks, caps, drinking bottles, monitor watches, goggles, support straps and such made available on his site. He can also give support to some cyclist needs such as wheels.
Carlos de Guzman conceptualized a whole tri-series event designed for beginners and come-backers. This locally produced event is set to have the participants beat their own time in their own pace, letting them enjoy the whole experience of being part of this sport. The logic behind this is to help the participant develop their own confidence and needed strength without the pressure of an outside time meter. They build their strength and stamina and when they are ready, then they can fully try-out the other triathlon events in the country. That is why he developed the whole sports event in a segmented pattern – the Aquaman (Aquathlon), the Duaman (Duathlon) and the Triman (Triathlon). These allowed interested individuals to try out a segment first, build his confidence and strength, move to the next, and rebuild his strength again, till he is ready for the whole thing. It also became a retraining ground for those who were out of the circuit for a time, making it a place for beginners and elites to meet and know one another and have their stories shared – flowing freely within the growing community.
After cultivating the soil for interaction, what better way to make it prosper by having a recognition activity and an expo thus the Award’s Night and SBR Expo was born. This became a much attended event by the growing community of SBR.ph. Enthusiast of the sports gets to be truly interactive by nominating their favorites and voting for those who qualified the nomination stage. Winner gets to get the accolade that they deserve from the community that they are part of. With the expo, runners, cyclist and swimmers get to see, choose and purchase sport’s items in one location. It also became a meet and greeting ground for tri-athletes, community member or enthusiast they may be. Expo retailers get to show their latest ware and enjoy a day or two of greeting, friendly haggling and seeing familiar and new faces in the sports.
From e-commerce to events maker to recognition and a growing home grown community, SBR.ph is truly making it strong and will push the envelope, opening new venues this 2018.