Tag Archives: jollibee

Heartwarming Father’s Day TVC highlights love and acceptance

Latest Kwentong Jollibee video honors Pinoy dads.

Jollibee dad

Jollibee dad

Jollibee, the country’s number one fastfood chain launched its newest made for digital material which premiered just in time for Father’s Day.

The two-minuter Father’s Day special, titled “Entrance Exam,” is the latest installment of the fastfood chain’s Kwentong Jollibee series. It revolves around the story of a successful father with high expectations and his son’s earnest desire to fulfill them. The commercial culminates with an unexpected twist—expectations of excellence can be built over decades, but love and acceptance trumps over disappointment at the end of the day.

The Kwentong Jollibee campaign captures the many heartwarming stories of Filipinos over the years and how Jollibee has been part of it. The campaign kicked off last February with three heartwarming real stories of long-time Jollibee customers and an omnibus material presented from the perspective of a restaurant manager who has been with the company for more than 20 years now.

KWENTONG JOLLIBEE - Entrance Exam

KWENTONG JOLLIBEE – Entrance Exam

“Entrance Exam” was directed by Ianco dela Cruz who also helped bring to life the previous Kwentong Jollibee stories like “Almusal,” “Jabee,” “Tagpuan,” and “Mama’s Girl” (Mother’s Day special).

KWENTONG JOLLIBEE - Entrance Exam 2

KWENTONG JOLLIBEE – Entrance Exam 2

“Kwentong Jollibee is the story of Pinoys all over the country and the world and how their favorite fastfood chain figured in it. It represents the Pinoys’ long standing love affair with Jollibee,” said Francis Flores, Jollibee Global Brand Chief Marketing Officer. “We believe that everyone has a Jollibee story to share. And through Kwentong Jollibee, we want to creatively capture the universal Filipino experience, anchored on the things we love—our families, friends, communities, that somehow also make up our favorite Jollibee memories while growing up.”

Watch “Entrance Exam” on the Jollibee Philippines Facebook page (https://www.facebook.com/JollibeePhilippines/videos/1124709530908605/) or on the official YouTube channel (www.youtube.com/user/jollibeedigital1) and remember to thank Dad, Papa, and Tatay for a lifetime of unconditional love, encouragement, and acceptance.

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#ProudGenYum: Meet Jollibee’s 2016 Yumbassadors

Young and inspiring Filipino achievers who embody the passion for
‘langhapsarap ng buhay’ and being 100%

MANILA, Philippines – The country’s number one family fast food chain, Jollibee, has unveiled its newest batch of Yumbassadors—young Filipino achievers who have excelled and continuously trail blaze in their respective fields, serving as role models for today’s Generation Y.

 

The world-class roster is composed of talented artists and reel-and-real life couple James Reid and Nadine Lustre; international model Kelsey Merritt; social entrepreneur Rachel de Villa; young inventor Angelo Casimiro; spoken word artist and performer Juan Miguel Severo; model and agricultural entrepreneur Jairus Ferrer; record-breaking runner Mea Gey Niñura; outstanding student and aspiring doctor Christopher Valentin; international race car driver Marlon Stockinger; and world-renowned all-girl group 4th Impact.

World class performers 4th Impact was joined onstage by Jollibee

World class performers 4th Impact was joined onstage by Jollibee

“This year’s batch of Yumbassadors are proof of how millennials are – passionate, driven and determined, and always going for the best. This generation, the Gen Y or #ProudGenYum, are impressive individuals and each of them are out to change the world,” shares Jollibee Philippines Head of Marketing and Global Brand Chief Marketing Officer Francis Flores.

Fast food giant Jollibee welcomes its newest breed of Yumbassadors

Fast food giant Jollibee welcomes its newest breed of Yumbassadors

“Jollibee puts utmost value on excellence and we always strive to recognize those who manifest it,” he said. “Our Yumbassadors were chosen because of their passion for langhap-sarap ng buhay. They do not settle for mediocrity, and welcome challenges as opportunities to grow and become better people. I am confident that their individual journeys and success stories will inspire many young people.”

To know more about Jollibee’s new Yumbassadors, check out Jollibee Philippines’ official YouTube channel by typing in “Jollibee Philippines” in the keyword search.

World-class performers 4th Impact was joined onstage by everybody’s favorite Jollibee as they danced to their most popular hit covers.

Jollibee’s newest breed of Yumbassadors embodies the langhap-sarap lifestyle by giving their 100% on the things that they are most passionate about.

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A New Jollibee Anthem for Independence Day COUNTDOWN

MANILA – This coming June 12, the country’s number one fast food chain is set to release its latest anthem that is sure to make Filipinos #PinoyAndProud. Titled “Sarap at Saya”, this inspirational song is written for the country’s 118th Independence Day, to remind everyone how joyful it is to be Filipino and to highlight the many qualities that make every Pinoy proud of our beautiful country and unique culture.

Jollibee has consistently introduced generation-defining jingles through its TV commercials over the years. Top hits include the iconic “Beeda ang Saya” and “I Love You Sabado,” which captured the hearts of Pinoys of all ages. The brand’s latest anthem—especially composed for Independence Day—is slated to become another classic.

Pinoy AND Proud Indpendence Day Countdown

Pinoy AND Proud Indpendence Day Countdown

“Sarap at Saya” redefines Pinoy pride by igniting interest in commemorating the one truly Filipino holiday of the year, and in celebrating Independence Day as one resilient, jolly, and hopeful nation.

Emerging international musical titan Rachelle Ann Go, star of the London West End productions of Miss Saigon and Les Miserables, and The Voice Kids Philippines Season 1 runner-up and teen singing sensation Darren Espanto brought the anthem to life with their heartfelt rendition.

Rachel, Jollibee, and Darren

Rachel, Jollibee, and Darren

The song will be performed live for the first time by Darren joined by The X Factor Philippines season 1 champ KZ Tandingan at the Jollibee #PinoyAndProud: 2016 Independence Day Celebration and Countdown on June 11, 2016 at the Metrotent Convention Center in Pasig.

Darren Espanto

Darren Espanto

Rachelle Ann Go

Rachelle Ann Go

The music video version, starring Rachelle Ann and Darren, will premiere on local TV and online through the Jollibee Facebook page and on the official Jollibee YouTube channel on June 12.

Catch the performance of other top Pinoy talents Sarah Geronimo, JK Labajo, Elmo Magalona, Spongecola, and Itchyworms during the program that will run from 7 PM all the way to midnight to welcome Independence Day. They will be joined by Jollibee ambassadors Jodi Sta. Maria and the Legaspi family Zoren, Carmina, Mavy, and Cassy.

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Celebrating the #PinoyAndProud spirit with Jollibee

Si Jollibee, proudly Pinoy. Tignan dito kung anong paghahanda ang ginawa ni @BestfriendJollibee para sa Araw ng Kasarinlan.

MANILA, Philippines – Jollibee, the country’s number one fast-food chain, highlighted the joy and pride of being Pinoy at an intimate press event last May 31, 2016, held at the Jollibee E. Rodriguez branch.

Members of the media were introduced to the grandest Jollibee Independence Day campaign, “#PinoyAndProud: Ang Sarap, Ang Saya Maging Pilipino!”

#PinoyAndProud Signature Taste

#PinoyAndProud Signature Taste

This campaign closely follows two successful Pinoy pride celebrations from Jollibee. 2014’s “Foreignoy” campaign related the stories of foreigners who consider themselves Pinoys at heart, while 2015’s #HappyBdayPilipinas compiled wishes, hopes, and promises of the Filipino citizens.

“Being a homegrown Pinoy brand is always a source of immense pride for Jollibee,” said Francis E. Flores, Jollibee Global Chief Marketing Officer and Head of Marketing. “This year, we are celebrating the amazing Filipino spirit and our unique traits that put the sarap and saya to being Pinoy.”

Jollibee brings truly #PinoyAndProud flavors to the menu.

Jollibee brings truly #PinoyAndProud flavors to the menu.

Jollibee adds new, exciting, and definitely Pinoy twists this June as they will be launching products and collaborations that is bound to bring out the loud and proud Pinoys in everyone. Things to definitely watch out for this June are: a new Pinoy Pride tune to sing along to, Jollibee and friends’ new look, as well as well-loved Pinoy favorites in Jollibee’s menu!

#PinoyAndProud
Hit-makers Thyro and Yumi performed Jollibee’s catchy #PinoyAndProud anthem titled, “Sarap at Saya.”The song captures the essence of the resilient, compassionate, and joy-filled Filipino spirit.“Today, there are so many reasons to celebrate being Pinoy,” shares Flores. “Filipinos have proven that they are capable of being truly world class in everything they do.”

All-new Viber stickers from Jollibee
Best friend Jollibee is back with another Viber sticker pack! Spread the #PinoyAndProud message across the popular messaging app with Jollibee Viber Stickers Pack 2, available for free download starting June 1, 2016 across all devices.

Pinoy favorites unite!
Jollibee favorites meet classic Pinoy favorites with the NEW Adobo Flakes Yum! Burger (P59) and the NEW Halo-Halo Sundae (P35)! The langhap-sarap Yum! Burger that’s made with 100% beef is made even more flavorful with real beefy adobo flakes and special adobo sauce, while the well-loved Jollibee Sundae is made more special with favorite Halo-Halo toppings such as nata de coco, macapuno.

A Bucket full of Pinoy Pride
The bucket of crispylicious, juicylicious Chickenjoy has been updated with a new Limited Edition Independence Day Bucket design featuring Jollibee and Friends in their adorable Filipiniana costumes.

The NEW Adobo Flakes Yum! Burger, NEW Halo-Halo Sundae will be available in Jollibee stores nationwide from June 1, 2016, while the Limited Edition Chickenjoy bucket design will be available on June 6, 2016.

There are more reasons to celebrate Pinoy Pride, even beyond this coming Philippine Independence Day. Jollibee stands at the forefront to rekindle the Pinoy Pride in each and every one of us through these upcoming and exciting Pinoy twists. This June, Jollibee is about to remind us why we should be #PinoyandProud and why “ang sarap ang saya maging Pilipino!”

Watch out for more surprises in store for Jollibee this Independence Day 2016! Like the Facebook page facebook.com/JollibeePhilippines, follow @Jollibee on Twitter and @BestfriendJollibee on Instagram.

Jollibee is #PinoyAndProud

Jollibee is #PinoyAndProud

Our Jollibee favorites with a #PinoyAndProud signature taste. The langhap-sarap Yum! Burger made even more flavorful with real beefy adobo flakes and special adobo sauce, while the well-loved Jollibee Sundae is made more special with favorite Halo-Halo toppings such as nata de coco, macapuno, ube syrup, and more.

Thyro and Yumi for Jollibee

Thyro and Yumi for Jollibee

Young Pinoy hit-makers Thyro and Yumi , performing the Jollibee #PinoyAndProud campaign’s anthem titled “Sarap at Saya.”
Jollibee is #PinoyAndProud. A sneak peek of the Jolly Friends’ new nationalistic attire to celebrate the Philippine’s 118th Independence Day. Hetty, Mr. Yum, Popo, and Twirlie will also debut their new attires soon.

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